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Pixel Forge

02

E-commerce Development

Online stores designed to make browsing, choosing and buying feel straightforward.

Discuss a project

Technology

  • Shopify
  • Shopify Liquid
  • Shopify APIs
  • JavaScript
  • Web Performance

Problem

The store technically works, but finding the right product takes too many taps, the cart surprises people, and every new feature is another app fighting the theme for page speed.

Capability

We design and build storefronts around the catalogue and the buying journey: clear collections, product pages that answer the real questions, a cart and checkout that stay out of the way, and integrations that behave like part of the platform.

Outcome

A store the team can run day to day, that customers can browse on a phone without patience, and that can grow without being rebuilt.

Approach

How we work on it.

An online store has two customers: the person buying and the person running it. We design for both. Browsing has to be quick and obvious; the back office has to be manageable without a developer on call.

Where the platform is Shopify we work with its conventions: clean theme sections, metafield-driven templates and its APIs for anything custom. Where it is something else, the same discipline applies: fewer moving parts, faster pages, and features that feel native.

What you get

  • 01Storefront design and development
  • 02Catalogue, collection and product-page structure
  • 03Cart, checkout and ordering journeys
  • 04Payment, shipping and third-party integrations
  • 05Merchant handover and training
  • 06Speed and conversion review

Technology

The stack behind it.

  • Shopify

    Storefronts, checkout customisation and merchant tooling.

  • Shopify Liquid

    Theme architecture, sections and metafield-driven templates.

  • Shopify APIs

    Storefront, Admin and Ajax APIs for custom cart, search and integrations.

  • JavaScript

    The language underneath every interface we ship, written without framework dogma.

  • Web Performance

    Core Web Vitals, asset budgets and rendering strategy.

Process

Same five stages, every time.

  1. 01

    Discover

    Tell us what's broken.

  2. 02

    Design

    Give the idea some coordinates.

  3. 03

    Engineer

    Make the pixels behave.

  4. 04

    Refine

    Poke everything.

  5. 05

    Launch

    Release the pixels.

Questions

Asked often.

Can you work on our existing store?

Usually, yes. We audit it first and tell you honestly whether it is worth extending or should be rebuilt.

Do you handle payments, shipping and other integrations?

Yes. Connecting the store to payment providers, shipping and the tools you already use is part of the build.

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